JIMÉNEZ-MARÍN, Gloria; ELÍAS-ZAMBRANO, Rodrigo; GARCÍA-MEDINA, Irene. Publicidad digital, storytelling y transmedia narrative: Educomunicación del consumidor. Razón y Palabra, [S. l.], v. 22, n. 2_101, p. 467–478, 2018. Disponível em: https://revistarazonypalabra.org/index.php/ryp/article/view/1068. Acesso em: 30 may. 2024.