Vol. 22 No. 3_102 (2018): Reputación, transparencia y nuevas tecnologías

Coordinadora: Verónica Altamirano Benítez, Karina Valarezo y Cesibel Valdiviezo (Ecuador)

Editores: Belén Loaiza Ruiz (Ecuador), Marina Raquel Muela (Ecuador), Sofía Salazar (Ecuador).

Published: 2018-09-30

Reputation, Transparency and New Technologies

Verónica Altamirano Benítez

1-7

pdf (Spanish)

Of the inter-relations between the typographic form and the textual content: the expressive language of types in contemporaneity

Geraldo Magela Pieroni, Fernanda Pacheco de Moraes

8-30

PDF (Portuguese)

Radio as a mediatic strategy for the promotion of the intercultural discourse of the ancestral peoples of Cotopaxi – Ecuador

Alex Hernán Mullo-López, Francisco Ramiro Ulloa-Enríquez, Johana Maribel Balseca-Mera

31-55

PDF (Spanish)

The construction of a Sustainability Index for Communication Agencies (ISAC) in Brazil: importance, challenges, limitations and perspectives

Antonio Hélio-Junqueira, Ricardo Zagallo-Camargo

56-76

PDF (Portuguese)

Public Communication and Social Network - A Necessary Convergence

Caroline Kraus Luvizotto, Kárita Emanuelle Ribeiro-Sena

77-95

PDF (Portuguese)

The engagement index in social networks, an emerging measure in academic and organizational communication

Carlos A. Ballesteros-Herencia

96-124

PDF (Spanish)

Research of audiences in strategic communication: state of the art

Christian Giovanny Miranda-Gaibor, Nelly Gabriela Guamán-Guadalima, Christian Nivardo Ortiz-Chamba

125-151

PDF (Spanish)

Strategic planning of integrated communication

Jesús Segarra-Saavedra, Alba María Martínez-Sala, Juan Monserrat-Gauchi

152-178

PDF (Spanish)

Digital identity: the translated P.R. messagesÂ´ effects on the global communication. Starbucks Spain and Starbucks UK cases
http://www.revistarazonypalabra.org/index.php/ryp/submission/wizard/2?submissionId=1268#

Carlos García-Carballo

179-214

PDF (Spanish)

Social Responsibility of wine companies from the information management on Social Media

Rosana Fuentes-Fernández

215-236

PDF (Spanish)

Impact of methodologies and online tools for the assessment and improvement of the transparency and quality of information of non-profit organizations

Pedro Molina Rodríguez-Navas, Vanessa Rodríguez-Breijo, Alexandre Lavado-i Campàs

237- 272

PDF (Spanish)

The Monologue 2.0: the use of Twitter's social network in the provincial governments of Ecuador

Elvis Campos-Moreira, Juan Pablo Trámpuz, Yohanna Cobeña-Arce

273-294

PDF (Spanish)

Macri gato! Sociosemiotic approaches to the emergence of the political, the controversial and the humorous in Facebook

Magalí Alejandra Bucasich

295-310

PDF (Spanish)

Organizational loyalty and commitment: a quantitative study with the audiences of the Costa Rican coffee cooperatives.

Lisbeth Araya-Jiménez

311-339

PDF (Spanish)

Social Responsibility at the Ecuatorian University

Omar Soto-Dávila

340-357

PDF (Spanish)

Leadership and strategic communication: a theoretical approach

Cristian Londoño-Proaño

358-371

PDF (Spanish)

Video on Demand in Spain: Elements which Influence the Adoption and Use of Video on Demand Systems.

Manuel González-Lozano, Carlos Arcila-Calderón

372-405

PDF (Spanish)

Understanding Culture from Interculturality: Universal or Universalist Localism? Approach to a Discussion

Jennifer Zapata

406-417

PDF (Spanish)

Cuba to Debate: The Politicization of Online Conversations on Migration in the Cubadebate Site

Elisa Beatriz Ramírez-Hernández, í‚ngela Cristina Salgueiro-Marques, Luis Mauro Sá-Martino

418-438

PDF (Spanish)

Rethinking in the Conservation. Otherwise

Franklin Gavilánez-Elizalde

439-455

PDF (Spanish)

Influence of Contingent Conditions on the Formation of Social Representations about Cuban Journalism: Santiago de Cuba Case

Viviana Muñiz-Zúñiga, Jorge Carlos Albear-Brito

456-480

PDF (Spanish)

ICT in the Management of Educational Processes

Diana Rivera, Edgar Suconota

481-509

PDF (Spanish)

Geek Postorientalism: Kamala Khan, a Muslim Superheroine for the Comic on the 21st Century

Yasmina Romero-Morales, Esther Torrado Martín-Palomino, Carlos Javier Eguren-Hernández

510-535

PDF (Spanish)

Emotional Education and Transmission of Ethical Values. Teaching Professional Ethics at the University of Extremadura

Laura María Caramelo-Pérez

536-569

PDF (Spanish)

The Influence of Flexible Accumulation and Globalization on the Destitution of State Power

Danilo Alves-do Nascimento, Danilo Rodrigues-Guedes, Francisco Mesquita-de Oliveira, José Aprígio Carneiro-Neto

570-582

PDF (Portuguese)

Presentation

Reputation, Transparency and New Technologies

Monographic

Of the inter-relations between the typographic form and the textual content: the expressive language of types in contemporaneity

Radio as a mediatic strategy for the promotion of the intercultural discourse of the ancestral peoples of Cotopaxi – Ecuador

The construction of a Sustainability Index for Communication Agencies (ISAC) in Brazil: importance, challenges, limitations and perspectives

Public Communication and Social Network - A Necessary Convergence

The engagement index in social networks, an emerging measure in academic and organizational communication

Research of audiences in strategic communication: state of the art

Strategic planning of integrated communication

Digital identity: the translated P.R. messagesÂ´ effects on the global communication. Starbucks Spain and Starbucks UK cases
http://www.revistarazonypalabra.org/index.php/ryp/submission/wizard/2?submissionId=1268#

Social Responsibility of wine companies from the information management on Social Media

Impact of methodologies and online tools for the assessment and improvement of the transparency and quality of information of non-profit organizations

The Monologue 2.0: the use of Twitter's social network in the provincial governments of Ecuador

Macri gato! Sociosemiotic approaches to the emergence of the political, the controversial and the humorous in Facebook

Organizational loyalty and commitment: a quantitative study with the audiences of the Costa Rican coffee cooperatives.

Social Responsibility at the Ecuatorian University

Leadership and strategic communication: a theoretical approach

Varia

Video on Demand in Spain: Elements which Influence the Adoption and Use of Video on Demand Systems.

Understanding Culture from Interculturality: Universal or Universalist Localism? Approach to a Discussion

Cuba to Debate: The Politicization of Online Conversations on Migration in the Cubadebate Site

Rethinking in the Conservation. Otherwise

Influence of Contingent Conditions on the Formation of Social Representations about Cuban Journalism: Santiago de Cuba Case

ICT in the Management of Educational Processes

Geek Postorientalism: Kamala Khan, a Muslim Superheroine for the Comic on the 21st Century

Emotional Education and Transmission of Ethical Values. Teaching Professional Ethics at the University of Extremadura

The Influence of Flexible Accumulation and Globalization on the Destitution of State Power